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08/11/2008:

Nationwide Custom Homes Add Internet Marketing Manager


Craig Halliday has joined Nationwide Custom Homes, a division of national systems-built home manufacturer Palm Harbor Homes, as the company’s internet marketing manager.

Halliday, who has been in the industry since 1992, will handle internet marketing and related materials and website sales lead generation. He will be the first point of contact for online customers as they are connected to one of Nationwide’s more than 325 authorized builders. The new position is aimed at working with the growing number of web-driven customers as they look for the Nationwide home designs they want and builders in their area.

Halliday was with Palm Harbor Homes for six years, serving in roles as draftsman, sales coordinator and sales zone manager. He was later transferred to Nationwide Custom Homes where he served as regional manager in Florida. He is based in Charlotte.

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"Thank you for all your efforts towards making my coastal house a reality. As you know, the coastal area of south Tallahassee, Florida is isolated from major building supply houses, accommodations, and food services - thus complicating the demands of labor. It is for these reasons and more that I chose to use Nationwide Custom Homes. Not only did the house arrive equipped to handle the high wind conditions of the area, but also afforded me with a nearly - completed home on the first day.

I appreciate your time in teaching me about your company's product and used the knowledge to design the perfect coastal home for our family. The impact to the local environment was minimal and the house never received a drop of rain inside. We considered other systems-built manfacturing plants in the Southeast, and chose Nationwide Custom Homes for the quality of product, sales knowledge and engineering support."

Michael, AIA, CONNARCHITECTS,
Tallahassee, FL

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